McDonald’s Kick-Off
The annual McDonald’s Kick-Off brought nearly 200 team members together for an unforgettable day of shared experiences and celebration.
CLIENT
Food Folk Suomi Oy
A Real Team Experience
Under the theme “Moving Forward as a Team,” the event’s strategy, keynote speeches, and program were carefully structured to reinforce the power of teamwork. The audience included McDonald’s entrepreneurs, restaurant managers, and leadership from the Finnish national organization.
The day featured world-class insights on high-performance teamwork from legendary sports coach Jukka Jalonen. Furthermore, the energy was elevated by the entertainer, Jarkko Tamminen, whose masterful impressions brought “cameos” from sports stars and heads of state to the stage. By blending expert-driven content with professional entertainment, we maintained a dynamic pace that transitioned seamlessly from a strategic seminar into a celebratory evening.
Key figures of the event
The event offered guests a comprehensive experience.
Bringing the “Dance House” to Life
Hosted at the capital’s modern Dance House Helsinki (Tanssin talo in Finnish), the venue’s contemporary architecture provided a stylish and sophisticated platform for the day’s activities.
The evening culminated in a grand Gala with the electric atmosphere resembling of a major sports championship. It was a night of celebration and recognition, as the Entrepreneur of the Year and Restaurant Manager of the Year were honored among others for their outstanding achievements.
Our Role
Vaihde Helsinki was responsible for the overall event production, strategic planning, and project management of this internal employee event.
Questions about the event?
Jarno Siitonen
Client Relationship Director | Partner
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